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Need marketing experts who give a Dam?

Dam Marketing is your flexible partner.

We work with CEOs, founders, and leadership teams of ambitious organisations across Ireland. Bringing senior-level strategic thinking and hands-on expertise to drive commercial growth, and transform your marketing function.

Led by Lia Bresnihan, a seasoned marketing strategist with a proven track record in scaling and transforming businesses.

A large concrete dam holding back water, with a green hillside and a small house in the background, surrounded by trees and mountains.

Just as a dam channels the power of water, Dam Marketing enhances your marketing efforts - plugging gaps, maximising efficiency and driving growth.

We bring clarity, structure, and expertise to your brand, digital presence, and lead generation efforts, resulting in lasting success.

Why Dam Marketing?

Our Services

  • Two people standing in front of a whiteboard with sketches and notes, one holding a laptop and the other holding a marker.

    Brand

    Brand Audit
    Brand Strategy
    Value Proposition
    Brand Positioning
    Rebrand

  • A woman giving a presentation on stage with a black backdrop, wearing a dark dress, with a medal around her neck, and standing near a decorative hexagonal lighting fixture.

    Communications

    Target Audience
    Customer Segmentation
    Core Messages
    Channel Strategy

  • A person using a MacBook Pro at a wooden table, viewing a webpage about increasing revenue and obtaining a free ebook, with a jar of tea, a closed book, a smartphone, and a notebook on the table.

    Lead Generation

    Customer Journey Mapping
    Customer Needs Assessment
    Acquisition Strategy
    KPI & Measurement

  • A conference or workshop room with a presenter at a podium and attendees seated, looking at a large screen with a presentation slide. The room has large windows with shutters and ceiling lights.

    Mentoring

    Strategy Review
    Set & review KPIs
    Advise through challenges
    Work with team to find solutions
    Support to increase internal expertise

Learn More

Flexible Marketing Leadership That Builds Long Term Capability

Whether you need a fractional CMO, leadership for a one-off project, or help strengthening your marketing team, we deliver top-tier experience in a cost-efficient way.

Depending on the project we can build a flexible team of trusted specialists - lead generation experts, designers or storytellers - to deliver on specific objectives. We are passionate about building brands that matter - from defining strategy and messaging to designing acquisition and retention plans that consistently deliver commercial growth.

If you're facing a marketing challenge or planning for growth, let's talk and see if Dam Marketing is the right fit for you.

Testimonials

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“Lia is an exceptional business leader and marketeer, she was instrumental in developing our digital growth strategy, our new brand strategy and building our marketing and lead generation functions that helped Roomex achieve high growth success."

Garry Moroney, CEO Roomex

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"I have worked with Lia in Elkstone and in EasyGo both as a peer as her client. Lia is fantastic, smart and brings a lot of experience to challenges. She is comfortable at C-Suite and Board level discussions and brings a level of perspective that i have found very valuable. She has proven that the concept of a fractional CMO works. I know i will call on her again when i see a challenge that i feel needs her eye to accelerate my own and the teams learning."

David E Fitzgerald, CRO EasyGO

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"I would receommend Lia to any organisation that wants to leverage marketing and digital innovation to produce an engine for growth. Lia set up Neuromod's teleheath service. Lia was always professional, efficient and flexible as she successfully built the Ótologie brand, digital communications strategy and our technology stack to produce a seamless customer experience and an efficient operation."

Ross O'Neill, CEO Neuromod Devices / Ótologie

Clients

  • Logo featuring a stylized deer with antlers above the word 'ELKSTONE'.
  • Logo for Barrettstown camp with the tagline 'a serious fun camp' in blue text.
  • Partially visible orange text spelling 'Pembre' on a white background.
  • Logo with the words 'BRIGHT BEAM' in black, featuring three orange horizontal lines between the words.
  • Logo of EasyGo with the company name in white on a black background, featuring a location pin icon with a dot inside.